Meet the team! Justin Betsy, Coach and Co-owner of AZ Strength Co.
Coach Justin has an extensive strength-based background that includes competing in 13 sanctioned powerlifting meets, 2 strongman competitions, and holding a previous Arizona state record for bench press. Growing up he played football, wrestled, threw javelin, shotput and discuss, and had experience in MMA. He also took on the challenge of completing a full Tough Mudder in 2016.
Justin has coached powerlifting for over 7 years. He has a BS in Psychology, and completed masters coursework in Performance Psychology, Sensation and Perception, and Motor Learning. Justin is certified in Pre-Script Programming and Barbell Rehab. He has also received certifications through the Clean Health Fitness Institute in Strength Systems Levels 1-3, with additional recognition as a Performance Nutrition Coach. Additionally, Justin is certified as a CPT, Behavior Change Specialist, and Performance Enhancement Specialist through the National Academy of Sports Medicine. Specialize in working with neurodivergent athletes, with an emphasis on creating structured and adaptable coaching approaches that support individual learning, regulation, and sensory-processing needs.
His commitment to AZ Strength Co is to show how a space full of people united by shared values of self-improvement through strength training can become one of the most inclusive and empowering environments possible – the third place for people outside of work and home where they genuinely belong.
When away from the gym, Justin enjoys exploring new places with his wife, Kat, staying home with their two dogs and being the designated taste tester for Kat’s excellent baking.